We invested $50,000 of our company’s money into a fund consisting of 10 companies we felt did a great a job at user experience. We wanted to test a hypothesis that companies who focus on UX will see it reflected in their stock price.
The emerging rock stars of brands may well be interaction designers. As brands move to digital platforms to help create customers, interaction designers will play a key role in determining which brands thrive, and which fall by the wayside
Over at my other site I wite a fair amount about podcasting. I’ve found a few over the past year or so focusing on user expereince and usability so I thought I’d share them.
I work for a ‘new’ media company and some of things I like about the industry are down to it’s very informal structures and procedures. But something I am noticing about new media is that it is slowly becoming middle-aged … Continued
Personas have become a really important part of the work I do in helping organisations to make that difficult move to being customer-centric. They can be so useful for making design and more importantly business decsions. The link below offers … Continued