Get You From Idea to Launch

• Work with you to run product discovery research, define customer needs and plan a new product
• Innovate by identifying unmet user needs an planning a new product to meet them
• Define the product vision and develop the product strategy
• Plan and execute an MVP (Minimum Viable Product)
• Support you to ensure MVP delivers the data, insight and learnings to build a solid business with product market fit
• Develop a long term business case
• Develop a product roadmap and plan the ongoing programme of work
• Work through a challenging complex problem space to define and develop a new product

For companies

Fifteen years of working with leading businesses to set vision, develop strategy and deliver new features, products & programmes of work.

• Together we can run research to get insight. From insight to idea and from idea to new product, vertical or international market
• If you are planning a redesign or a programme of improvement I can help
• Use customer centred techniques like Jobs to be Done to map and prioritise users needs
• Orientate the business around user needs to improve decision making and time to market
• Benchmark performance, set goals and project KPI improvements
• Develop a realistic plan to deliver
• Specialist in international product strategy
• Practical support working alongside your team to deliver fast

For startups

A lean approach to define user needs, set product direction and deliver the right features at the right time.

• From idea, to plan to product to launch
• Customer centred approach to develop a website or app based on users needs. Get to product market fit quickly
• Using my extensive experience with Jobs to be Done, Design Sprints, Business Model Canvas and Lean Startup
• Develop a realistic business plan to increase investor confidence
• Set KPIs and a measurement approach
• Develop user and market centred product roadmap
• Plan, deliver and continuously improve an MVP to a viable, successful business
• Avoid challenging pivots by designing to meet defined user needs
• Apply psychology and behavioural change theory