Books Recommendations
Books that inspire action, spark ideas, and transform your thinking.
Rookie Smarts addresses the questions every experienced professional faces: “Will my knowledge and skills become obsolete and irrelevant? Will a young, inexperienced newcomer upend my company or me? How can I keep up?” The answer is to stay fresh, keep learning, and know when to think like a rookie. Get it here.
- Play Bigger: How Rebels and Innovators Create New Categories and Dominate Markets
In today’s world, success comes not just from creating great products but from inventing entirely new business categories that disrupt and replace old ones. Companies like Uber, Salesforce, Airbnb, and Tesla are leading by redefining industries, rendering traditional models obsolete. Book link.
- Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers
The bible for bringing cutting-edge products to larger markets–now revised and updated with new insights into the realities of high-tech marketing. Book link.
- How to Launch!
How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams. Book link.
- Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series)
Value Proposition Design helps you tackle the core challenge of every business ― creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Book link.
- Only 10s 2.0: Confront Your To-Do List and Transform Your Life
If you’re tired of rolling the ball up hill, constantly trying to catch up, or just want a little breathing room this might be the method that makes a difference. Book link.
- Power of TED: The Empowerment Dynamic
The Power of TED* (*The Empowerment Dynamic) is a fable on self-leadership, because how you lead your own life has everything to do with how you lead in other areas. It is a tool for both individuals and organizations who want to create more effective communication and relationships. Book link.
- Traction: Get a Grip on Your Business by Gino Wickman
All entrepreneurs and business leaders face similar frustrations: personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical. Book link.