AI for CEOs

64% of CEOs admit they are investing in AI without fully understanding the value [1] – and that’s the ones admitting it, how can you be sure this isn’t you?
Sure you have a team investigating AI and developing a strategy, but your board, investors, and top team are looking to you to separate hype from value and have a clear, strategic point of view. AI is not just something for your CIO to think about or worse to outsource to one of the big 4. It’s time to elevate your thinking on AI and lead with confidence.
What You’ll Gain
A clear understanding of how AI works and how it can work for you and your business, plus insight into who’s doing what (and why) with AI in your industry.
- The confidence to:
- Demonstrate to investors and your board how AI will drive your competitive advantage
- Use AI to unlock new revenue streams and reshape market positioning
- Review AI strategies or initiatives as you would any other business strategy
- A personal point of view on:
- How you and your business will use AI day to day
- Opportunities and threats to your business and to your industry
- How AI can level up customer acquisition, retention, margin and market share.
Across two tailored sessions, we will focus on:
1. How AI works
We’ll look at how AI works. Giving you the technical understanding to grasp AI’s pros and cons and speak confidently about its implications.
- Know your LLMs from your Agents, GPTs and AGIs
- Get an overview of the major players: OpenAI / ChatGPT to Anthropic / Claude, Meta / Llama, Deepseek, and others. What they do, why they do it, the economics behind them, and their relevance to you
- Learn what AI is great at and what AI falls short
- Explore the direction AI is heading and the potential futures it may shape
- See who is doing what and why in your industry as well as adjacent and parallel industries
2. Forming your personal Point of View (PoV)
“When a CEO directly oversees AI governance, companies see significantly higher EBIT impact.” – McKinsey
What does AI mean for you and your business? What is your view on the future of AI? How will you skate to the location of the proverbial puck.
- Business outcomes and metrics that AI can make a significant impact to
- Implications for your workforce, operations and the products or services you offer
- Emerging opportunities in your industry, business and beyond
- How AI could effect workforce and other resource allocation. Will it just lead to mass layoffs?
- Is your response to AI adequate? Could you be doing more?

Meet Joe
I have been a leader in tech for twenty years and have worked through that fast changing world. From the first online companies, to the mobile revolution to working with some of the largest tech businesses on the planet. Both developing strategies and launching multi-billion dollar tech products.
I was an elementary school teacher; I break things down to meet the audience at their level. Making sure the experience is enjoyable and extremely valuable. I have worked exclusively with CEOs for the last five years so I understand intimately what you need to operate at your best.
“92% of companies plan to increase AI investment over the next three years; only 1% consider themselves ‘AI‑mature’ in driving real business outcomes.” – McKinsey
Who is this for?
CEOs at Fortune / FTSE businesses across any industry. From those with limited technical knowledge to those looking for a thought partner on AI strategy. I will meet you at your level.
How it works
We will start with a 15 minute conversation to see if we’re a good fit. Followed by two focused, bespoke sessions, just the two of us. Each session will be the length that suits you and your needs.
For each session I will handle all the preparation, speaking with the right people in your business, reviewing any relevant documents or strategies and crafting a tailored experience for you, your company and your industry.
FAQs
Can I invite my C_O to talk over our AI strategy?
- These sessions are not designed to develop or review your strategy, but to help you gain the knowledge and confidence to operate in a post AI world. You already understand marketing, sales, logistics and finance well enough to have deep conversations with the relevant C-suite leaders. This will give you that same confidence for AI.

- Despite this dismal success rate, companies are going all-in on AI, driven largely by the belief that everyone else is doing it. Nearly two-thirds of CEOs (64%) say “the risk of falling behind drives them to invest in some technologies before they have a clear understanding of the value they bring to the organization,” according to the study. Fortune
- State of AI Global Survey