Together we have done great things

I’ve worked with dozens of CEOs over the last few years. Here are some anonymised quotes.

“We are growing 10% YoY in a extremely tough market where all our competitors have plateaued or are falling”
“In the last three months we’ve increased revenue by 7%”
“I was offered a valuation of 2x [ARR] and I would have taken it, but you gave me the confidence to ask for 4x — and they said yes.”

“It wasn’t just the vision — it was the path I couldn’t see. You helped me realise it’s not about willpower, it’s about the plan.”
“My superpower used to be having all the answers. Now it’s asking the right questions.”
“You helped me realise that the most important part of the strategy is choosing the right people to get the work done”
“I’ve gone from being obsessed about runway to being obsessed about sales”

“The dynamic [of the C-suite] team has changed dramatically. Just seeing the dysfunction was enough, as you [Joe] say ‘Name it to tame it'”
“The problem was never the poor performers, I could always deal with them. It was the C?O and the C?O. They were both just good enough, not great, now everyone on my senior leadership team is really great and we’re moving so much faster ”
“I should have made these changes years ago, I just kept hoping the team would get better”
“We’d spend hours debating, we never made decisions and when we did we struggled to act on them. We now are clear on what decisions we need to make, how to make them and most important of all who owns it and we follow up. Things get done”
“I realised I had to focus almost completely on the performance of my leadership team. If they weren’t performing what hope did their teams have?”

“I was offered a valuation of 2x [ARR] and I would have taken it, but you gave me the confidence to ask for 4x — and they said yes.”
“You helped me understand a path to what I want to do next [post exit] — not a fuzzy idea, but a real one so rather than the sale being a constant 3-5 years away we got it done ”
“I was about to take an offer for $30m and talking to you for 90 minutes made me realise my business was worth way more and that I wanted it to be me realising that, not a PE firm”
“Microsoft made an offer, but I know I don’t want to take because I know what it means, and that’s way beyond the money they have offered”

“I used to dread the board meeting — now I look forward to it.”
“The board with with me now, not constantly second guessing my every decision”
“I’ve gone from 4 hour monthly board meeting with 100+ slides to quarterly, topic focused 90minutes”
“All(!) it needed was an external point of view — someone to give me a metaphorical slap.”

“The weight of all the work doesn’t feel like it’s on my shoulders. At first that felt weird — now it feels good.”
“I no longer feel the need to take things back. They’re done better than I could have done myself.”
“It’s not that people don’t care as much as I do, they just care differently. You helped me see the value in that.”
“You helped me understand how an assistant could help me. I hired one and haven’t looked back.”
“I felt lost and drifting, the business was controlling me, it was all I thought about. I really understand my place and where I going and that I’m taking the business with me and not the other way around”
“I was unpopular, the team were distant. I’d honestly given up. But in 2 months it feels completely different. I’ve made all the changes I had been putting off and I feel really excited about the future”

“My wife said to me the other day that I am a better husband than I have ever been”
“Work was an addiction and I didn’t know what I’d do if I wasn’t working.”
“Getting the energy to do anything was getting harder and harder. I wasn’t sleeping. Now I know what was missing. You helping me get sleep has been a game changer”
“I was skating close to burnout. You helped me see how to create motivation, not just push harder.”
“I just took a two‑week vacation and didn’t bring my laptop I never would have thought that was possible.”
“I’ve gone from working in the business for 60 hours a week to running the company in the morning and in the afternoon I’m working on the new joint venture or picking my kids up from school”

If you are looking for results like these or you have a challenge not mentioned, let’s talk, I’m looking forward to it: