Mr Joe Leech

Nice, Kind or Arsehole

A useful distinction when working with leaders is the difference between being nice and being kind.

Most people assume they are the same thing, but they are not. In fact, a significant number of leadership failures stem from confusing one for the other.

The Nice Leader and the Rescuing Trap

Nice leaders hate seeing people struggle.

If an employee misses a deadline, the nice leader steps in. If someone submits sub-par work, they quietly fix it late at night. If an underperformer fails to deliver, they simply grant another chance and hope things improve.

From the outside, this behavior looks generous. From the inside, it is exhausting.

Many executives spend half their working week carrying tasks and responsibilities that belong entirely to other people. They end up overloaded, frustrated, and wondering why nobody steps up to take ownership.

The problem is simple: every time you rescue someone, you remove the need for them to grow. A nice leader protects their team from consequences, but in doing so, prevents them from learning.

What Kind Leaders Do Differently

Kind leaders have the uncomfortable conversations that nice leaders avoid.

They will tell a team member directly when work is not good enough and they will take the time to explain why. They step in to coach, challenge, and support rather than take over the workload.

Those conversations can feel difficult in the moment, but the intention is entirely focused on long-term development. Most professionals can look back on their careers and point to a leader who delivered blunt, uncomfortable feedback. It was rarely enjoyable to hear at the time, but it often proved to be the most valuable conversation they ever had.

Niceness is about making immediate discomfort disappear.

Kindness is about helping someone through the discomfort so they can progress.

Leadership is full of moments where protecting feelings runs counter to serving someone’s long-term interests. Whether a senior team member is struggling, a high performer is causing friction, someone is in the wrong role, or a strategy is failing, avoidance solves nothing. Situations only improve when someone is willing to confront the truth.

How Nice Leaders Become Arseholes

Most aggressive, detached leaders do not start out that way.

Many begin as nice leaders. They spend years carrying underperforming teams, fixing mistakes, and evading direct confrontation. Eventually, they hit a wall of exhaustion and resentment.

When that happens, empathy disappears:

They stop coaching and start criticizing.

They stop listening and start demanding.

They stop caring about how feedback lands because their only priority is venting the frustration.

This shift frequently happens after a company crisis, a bad hire, layoffs, or years of feeling solely responsible for everyone else’s problems. While aggressive command-and-control can feel efficient in the short term, it creates severe consequences. People stop bringing problems to light, critical information dries up, trust erodes, and the culture hardens.

The Balance in the Middle

Neither the nice leader nor the arsehole gets the results they want:

The nice leader creates dependency.

The arsehole creates distance.

The leader worth becoming sits directly in the middle: kind enough to understand how people feel, but strong enough to tell them what they need to hear.

When coaching a leader who is too nice, the objective is building courage: holding the standard, having the tough conversation, and refusing to carry emotional baggage or workloads that belong to others.

When coaching a leader who has drifted into becoming harsh, the work requires slowing down, listening, staying curious, and remembering there is a human being on the other side of the desk.

Kindness is neither weakness nor cruelty. It is the disciplined ability to tell the truth without damaging people, and to care about people without rescuing them.

Clear expectations, high standards, and candid conversations build environments where people know exactly where they stand. Teams do not need a nice leader. They need a kind one.

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I’m mr Joe Leech and I coach CEOs so they and their businesses thrive.

I bring 20 years in tech, $20b in added revenue, experience with FTSE / NASDAQ / Fortune 100 giants and 30+ startups . Together we can do great things.

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