There I said it.
Leaders want more clarity, want to make better decisions. In that search for 100% clarity, having all the answers, wanting to make only good decisions; nothing happens. Slow and steady wins the race right? Well, maybe no.
“In any moment of decision, the best thing you can do is the right thing, the next best thing is the wrong thing, and the worst thing you can do is nothing.”
Theodore Roosevelt
The reality? It’s not clarity that is needed, but comfort with, no, more than that, truly embracing uncertainty.
🔥Jeff Bezos has built Amazon on that very idea
”What really matters is, companies that don’t continue to experiment, companies that don’t embrace failure, they eventually get in a desperate position where the only thing they can do is a Hail Mary bet at the very end of their corporate existence. Whereas companies that are making bets all along, even big bets, but not bet-the-company bets, prevail. I don’t believe in bet-the-company bets. That’s when you’re desperate. That’s the last thing you can do.“
Amazon has processised calculated risk taking, expecting a certain amount of failure (*cough*, Fire phone) but knowing that without taking risk, without many small bets, there can be no reward.
How are clarity and certainty holding you and your company back?