Responsive design and ROI
I’ve been helping to put a business case together for responsive design. Here’s some of the source material I’ve been using.
ROI
Sometimes the smallest changes yield unbelievable results.
User experience and snake-oil salesmen
Usability and return on investment
Have been doing some research into return on investment and usability and user experience work and I thought I’d share. IBM calculate that for every $1 spent on user experience the business makes between $10 – $100 Research by the Nielsen Norman groups shows an average increase of 135% in e-commerce metrics following usability work […]